What are the Benefits of Private Label?

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Want to stay up to date on the trends and issues impacting your supply chain?

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Published March 6, 2017

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Exclusive in-house brands or comprehensive private-label ranges are increasingly being used to execute a differentiation strategy. Exclusive differentiation is one of the key elements to creating an exciting and productive retail environment. It is vital to explore the importance of exclusive and private-label brands as a key differentiator in apparel retailing today.

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